Data Mining : Handling large Data set
Data mining is a process of
discovering patterns in large data sets involving methods at the intersection
of machine learning, statistics, and database systems
Data mining is the process of
finding anomalies, patterns and correlations within large data sets
to predict outcomes. Using a broad range of techniques, you can use this
information to increase revenues, cut costs, improve customer relationships,
reduce risks and more.
Data mining involves exploring and
analyzing large blocks of information to glean meaningful patterns and trends.
It can be used in a variety of ways, such as database marketing, credit risk
management, fraud detection, spam Email filtering, or even to discern the
sentiment or opinion of users.
Type -
Data mining has several types, including pictorial data mining, text mining, social media mining, web mining, and audio and video mining amongst others. Another example of Data Mining and Business Intelligence comes from the retail sector. Retailers segment customers into 'Recency, Frequency, Monetary' (RFM) groups and target marketing and promotions to those different groups.
·
·
Data
mining techniques:
·
Regression (predictive)
·
Association Rule Discovery (descriptive)
·
Classification (predictive)
·
Clustering (descriptive)
Data mining is a process
that is used by an organization to turn the raw data into useful data. Utilizing
software to find patterns in large data sets,
organizations can learn more about their customers to develop more efficient
business strategies, boost sales, and reduce costs.
Data
mining has a lot of advantages when using in a specific
industry. Besides those advantages, data mining also has its
own disadvantages e.g.,
privacy, security, and misuse of information. To make use of it, we need to extract useful
information from this mountain of data by digging through it, and looking for
sense among the bytes. This is called data mining.
Data mining is a
five-step process:
·
Identifying the source
information
·
Picking the data points
that need to be analyzed
·
Extracting the relevant
information from the data
·
Identifying the key
values from the extracted data set
·
Interpreting and
reporting the results

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